Published: Fri, July 21, 2017
Economy | By Melissa Porter

Sears hops on Alexa bandwagon in move to spruce up appliances

Sears hops on Alexa bandwagon in move to spruce up appliances

In honor of Sears Kenmore appliances having a brighter future, here are five other retailers with products that can be found on the e-commerce giant.

The Kenmore Smart skill for Amazon Alexa enables customers to control their Kenmore Smart home appliances by simply asking Alexa, such as changing the temperature on their air conditioner without leaving the sofa by saying: "Alexa, tell Kenmore Smart to set my air conditioner to 70 degrees".

Shares of Whirlpool have dropped 2.6% to $193.22 at 9:50 a.m. today, while Home Depot has tumbled 3.5% to $147.94, Lowe's has slumped 3.3% to $74.29, Sears Holdings has jumped 19% to $10.29, and has risen 0.7% to $1,033.85.

This story is developing. "We already have the best appliance bricks-and-mortar stores, and now we're partnering with the best online retailer".

Sears shares surged more than 13% on the news, but the real story here is how badly its competitors are getting hit. Sears CEO Eddie Lampert was equally hopeful about the move, stating that it would "will significantly expand the distribution and availability of the Kenmore brand in the U.S." in a statement this morning.

According to the article, Sears will sell Kenmore appliances that can be operated using Alexa's voice-activation capabilities.

The latest deal also allows owners of Amazon's Alexa digital assistant to control digitally connected Kenmore appliances.

Corporate parent Sears Holdings agreed to sell the Craftsman tools brand to Stanley Black & Decker earlier this year for an estimated $900 million.

The deal to sell Alexa-activated devices could provide a modest boost to Sears' sagging sales, Retail Metrics President Ken Perkins said.

SHLDi says distribution will be expanded nationwide to the full line of Kenmore home appliances; terms of the deal are not disclosed.

Though Sears warned earlier this year there was "substantial doubt" about its long-term survival, the company has announced a series of measures created to give the company a fighting chance.

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