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Published: Sun, August 28, 2016
Economy | By Melissa Porter

Uber to let you book in advance

Uber to let you book in advance

The news comes as Uber launched an advanced booking service for passengers in London meaning journeys can be booked up to 30 days in advance. Uber Scheduled Rides will then begin rolling out to all two million London users within the next fortnight. Mr. Elvidge stated the feature had been rolled out based on customer feedback, and Uber's tech-savvy dynamics appear to have pleased customers, causing an increase in demand for innovative perks.

All Uber users who have an Uber for Business account or a Business Profile will have access to the feature from 4pm today, allowing them to order a cab from 15 minutes to 30 days in advance. If it becomes a real feature, it's unclear how Uber would continue to cover drivers' pay. Typically, it is up to a driver to respond to a ride request in the area as and when it is made.

In San Francisco, for example, an Uber user can pay $20 and for their next 20 rides pay no more than $2 for an Uber Pool ride or $7 for each UberX trip.

London will be the first major European city to get the feature after the company trialled a "soft launch" in the U.S. earlier this year.

Moving into the booked vehicle market could intensify the animosity between Uber and traditional taxi drivers.

'Whether it's having a vehicle ready at the end of a meeting or to take you to the airport, scheduling your Uber in advance means there's one less thing to worry about'. We are keen to find out.

With the feature, Uber closes another gap between its service and regular minicab services, which usually offers the option to schedule rides in advance.

Uber is making the offer available to select customers on a first-come-first-served basis during the test period.

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